Category Archives: Marketing

Spaghetti on the Side

Branding There's a lot to branding that the naked eye may never see. Often times we learn the hard way. I encountered a client who wanted me but not my 'brand'. She wanted me to do the work she needed done but she wanted to dictate how I did what I do. That's a hard spot...
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The Science of Body Language and Executive Presence (EP)

Your body language and gestures say more than 80% of what people actually glean from you.  This is observed either as you presence your ideas or participate in a general conversation.  How then can you become unconsciously competent about your communications style? Let’s start with a little explanation of terms. There are many different psychology and...
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